Have you ever wished you could just describe your dream website to someone and have them build it for you on the spot? Well, that's pretty much what Webflow's new AI Site Builder does—and it's changing the game for everyone from solo entrepreneurs to busy agencies.
What Is the Webflow AI Site Builder?
In simple terms, Webflow's AI Site Builder lets you create websites by describing what you want in plain language. No coding required.
Just tell it something like "I need a clean portfolio site for my photography with a blog section and contact form," and within minutes, you've got a fully structured website ready for your personal touches. The best part? Unlike other AI website tools that give you rigid templates, Webflow lets you customize everything afterward.
How Does It Actually Work?
The process is surprisingly straightforward:
Tell it what you want. Type out a description of your ideal website

Watch it build: The AI creates your site structure with all the sections you mentioned

Make it yours: Here's where the magic happens—you can change literally anything:

- Colors, fonts, spacing, and layouts
- Buttons, cards, and other elements
- Rewrite any text
- Add or remove sections (the best part: any new section automatically uses your design system!)
It's like having a web designer on call who works at lightning speed, and you still get the final say on everything.
Why This Is Different From Other AI Website Builders
I've tried a bunch of AI website tools, and most of them leave you stuck with what they generate. Webflow's approach is refreshingly different.
With this tool, you're not locked into the AI's first draft. You get:
- Complete control over every visual element
- Freedom to rearrange layouts exactly how you want
- The ability to build out entire design systems, css class , style guide
- Options to add new pages or sections whenever you need them
It's the difference between getting a pre-made sandwich and having a chef prepare the base ingredients so you can assemble your perfect meal or
In our case, a perfect website.
Who Can Actually Use This?
You might be wondering if this is right for your situation:
If you're running a small business, you can finally get that professional website without hiring an expensive dev team.
Designers will love how it handles the tedious foundation work so they can focus on adding some creative touches.
And for agencies? This could be your secret weapon for rapid prototyping and scaling client work without burning out your team.
The Good and the "Worth Nothing"
Let's be real—there are plenty of upsides:
- You can build sites incredibly fast
- You maintain creative control
- It's perfect for MVPs or expanding existing sites
- The AI can even help write your content
But keep in mind:
- AI isn't replacing human creativity anytime soon—think of it as your assistant, not your replacement
- You'll get better results with clearer, more specific prompts
- You'll still want to review and refine before going live
Give It a Try
If you've been putting off that website project or feeling overwhelmed by your agency's workload, Webflow's AI Site Builder might be exactly what you need.
Try Webflow’s AI Site Builder here
https://try.webflow.com/z732bu9geeut-m83qsj
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Have you tried Webflow's AI builder yet? I'd love to hear your experiences in the comments!